Brand Consulting for Petpreneurs
In the Million Dollar Dog Brand Formula – we spend 100 days (12 weeks) focused on building or refining your brand and optimizing your two roads to more revenue:
- More transactions (finding + converting more clients – adding/exploring more products)
- Increasing client spend (increasing prices and/or average sale)
Our proprietary formula
Allows us to get RIGHT to the heart of your unique genius so we can hand-craft a marketing and business strategy that is sure to help:
- CLARIFY your brand and messaging
- INCREASE the desirability of your PRODUCTS + SERVICES
- ATTRACT your ideal clients right to you
- SIDE EFFECT: MORE BLISS in your daily life
Additionally, we analyze areas to decrease time-spent and increase profitability so that you not only increase overall revenue, but get closer to your ideal lifestyle.
Our expertise is relevant and transformational for our clients at all stages of development – it doesn’t matter if the business is simply a glimmer of an idea, or you’ve been hustling for years and are ready to take it to the next level.
How do we know the formula works?
Our confidence is based directly on the success of our clients. Our brand building program is based on 12 years of experience testing various marketing strategies in our own businesses and with my clients in their businesses.
Simply put, I know what works and what doesn’t work… what risks are worth taking and which ones just aren’t.
Our formula is also supported by marketing principles, secrets and tricks learned during my Masters in Marketing program and research** at one of London’s top business schools.
** Which, by the way, included a dissertation on the topic of ‘Social Media Strategy in the U.S. Pet Industry’ which was groundbreaking at the time, and was presented at Academy of Marketing and Industrial Marketing & Purchasing conferences in 2014. #NBD **
The proof is in the pudding:
Have a look at these Million Dollar Dog Brands I have helped build, refresh or refine:
Want to know what makes a business a Million Dollar Dog Brand? Check out the book!
+ these uber-successful pet photographers whose businesses I have helped refine:
What will I get out of it?
Here’s what some of my previous clients have accomplished during our time together (in many cases they earn their investment several back WHILE we’re still WORKING together!) – What will your big breakthrough be?
+ Creating a new brand / brand name & identity
+ Finding their “zone of genius” or ‘signature product’
+ Strategize, start or finish your Book
+ Record-breaking show or event income
+ Finding, bidding and booking multi-thousand dollar commercial photo gigs
+ Finding clarity and focus
+ Simplified processes, products and communications
+ Finally reaching six-figure annual revenue
+ Creating copy that inspires and sells
+ Pricing that is sustainable and sellable
+ Increased following and engagement on social media
+ Increased web traffic
+ Increased blog engagement
+ Gorgeous and effective brand refresh
+ Yummy, effective, “sticky” new web sites
+ Increased credibility leading to prestigious awards
+ More client inquiries from DREAM clients
+ More conversions from web site
+ More monthly revenue
+ More monthly profit
+ Double, triple, quadrupled average in-person sales
+ Six-figure web advertising deal
+ Seven-figure image licensing deal
Ultimately, your results are up to you. I can’t MAKE you do the work. I can’t FORCE a transformation… but I can help you avoid mistakes + give you clear steps, shortcuts, support, inspiration and motivation so the process seems way more simple, exciting and in alignment with the real you.
My zone of genius is helping you make tangible the stuff you can’t articulate quite yet… I can help unearth your “Why” and your unique gifts and help you package them up so people CRAVE them!
(…and all my clients so far have had huge wins and enjoyed the process!)
How is the program delivered?
The program is currently delivered in three parts, specifically designed to support your success:
- Analyze: Transformation Primer: We have an initial call to discuss the basics of your business and then I provide a welcome packet of pre-work to be completed before part 2.
- Plan: Kickstarter Mastermind: This INTENSIVE (3 hr) workshop is delivered 1:1 with me (in London or virtually). We review your pre-work and deep dive into your business, auditing your current situation, identifying your strengths and opportunities for improvement and creating three objectives that will form the outline for your development.
- Do: Development – For the following 90 days, we have calls every two weeks to discuss your progress / determine next steps. Each call will include homework (to do) and meditations (to think about) to help you complete the work required to fulfil the your three objectives. We have a hub on Basecamp where you can tick off your to-do list, upload files for my review, and review the recordings of these calls (yours to keep forever).During the 90 day development period there is email support to help you progress between calls.
There are two Payment Options, payable with bank transfer or any major credit card.
Three monthly payments: $2,250*
*It is possible to split these payments between multiple methods if you like
One-time payment: $5,999* at time of booking
*Save $750 by paying upfront
How do I know if I am a good fit?
There are 5 EASY ways to tell if this level of 1:1 consulting is right for you, right now:
- Have you tried going it on your own and accomplishing little, or searched for the right mentor who “gets it” (you, the pet industry, your vision) with mixed or poor results?
- Are you passionate about building something amazing – working hard to build a brand and a life where you’re truly living your dream AND steadily increasing your profit and revenue?
- Do you stand to earn more than the investment amount in this program over the months or year after we’ve worked together? We aim for 2-10x return!
- Are you willing to put in the time to uncover your true “why” and start pouring your energy into something that really matters to you and your ideal client? (don’t worry if you’re fuzzy on who your ideal client is or where to find them – we’ll help with that!)
- Are you at a stage where you need accountability, clear steps and encouragement to make your dreams turn into something tangible? Where you know that the only way you’ll move forward is to make a serious investment in you and your business?
If you are a Petpreneur, and you answered YES to at least two of these questions, then chances are, Million Dollar Dog Brand Formula is the perfect fit for you.
Get in touch. If we still have an open seat, we will collect your deposit, secure your spot, and booking our first calls… thus begins the beginning of the most exciting chapter yet of your life and business!
Want To Chat?
email: hello[at]workingwithdog.com to book a free 15 min strategy session