Did you know that Google searches for “dog food ratings by brand” have risen 250% recently?
Likewise, Google searches for “cat enrichment activities” have risen 200%.
One of the most important bits of data your business needs to succeed in marketing is keyword research.
Keywords are little gems that you insert into the copy on your website, the titles of your blogs, the names of your images and the scripts of your videos in order to improve your SEO and rank in Google for terms that your customers are actually searching for.
The most important types of keywords these days are long tail keywords – which are often the natural way people ask questions (in Google, or to their devices such as Alexa or Siri.)
In the reports we’ve included here, we dive deep into long tail search terms for businesses in the pet industry:
- dog walkers,
- pet sitters,
- dog & cat trainers,
- dog & cat groomers and
- pet photographers/pet influencers.
These valuable keywords will help you improve your SEO – Search Engine Optimization – strategy over time, so that you can get more clients organically.
Also in this course, you will learn how voice search is changing how pet owners ask for and are returned answers about local services and how your business needs to adapt and adopt a much more conversational approach to search in preparation for the future of SEO.
Ready to find your business’s top SEO keywords?