Not Sure Where to Start?
We believe that the key to personal freedom as an entrepreneur, is building not just a business, but a brand. The journey to brandhood for an entrepreneur starts with one very important, very murky exercise, and that is to unearth the reasons WHY you do what you do. Your ‘Why’, the source of your power, pride and curiosity… the deep current that flows through you propelling you forward… is the emotional core on which your world – both personal and professional is built. There are lots of places around this site where you can read more about this ‘why’ issue, or take 18 minutes and watch this very famous and very effective Ted Talk from Simon Sinek.
“People don’t buy what you do they buy why you do it.” – Simon Sinek
It aint easy.
The process of uncovering your deepest desires is usually wrought with fear, doubt, uncertainty and confusion. Our real ‘why’ is hardly ever just sat there waiting for to be plucked up out of the dark… It usually has to be dug up, pulled out… or revealed, after peeling off layers of boring ‘shoulds’ and obvious facts.
Because of the illusive nature of why, it can be super helpful to have a guide to hold your hand along the way of self discovery, asking the right questions, having unwavering faith, shedding light and even offering the odd idea or two… This is what I do.
This is a big part of what the Pet Photography Bootcamp and Million Dollar Dog Brand Formula is all about… but I wanted to reach out in a bigger way to find who is struggling with this question – wrestling with the obvious trying to find the true… Does this sound like you?
I want to hear from you.
If you’re interested in building a brand but have no idea where to start… Want to unearth your why but can’t get past the obvious facts of what you do… Struggle with what to say in your marketing without being salesy because all you have to talk about is what you sell…
Then fill out the form below. Tell me your story. Tell me your struggle.
I will be selecting stories and offering FREE 1:1 consultations to help you work out your why – help you find the emotional core of your brand and alignment between work and life.
All you have to do is fill out the form below, tell me:
- What you do
- What your big business challenges are
- What do you think you know about your ‘why’
- What do you need help finding your ‘why’?
- What is your ‘big dream’
Nic please #pimpmywhy …
