Today, I said my second goodbye to the first love of my life. Olivia, like all dogs who instantly enchant us, owned me outright from the very first moment I saw her. Some other time I will share the details of our chance meeting, but there is no doubt that on April 14th 2004 when I left the house …
Archives for January 2016
Buying Expensive Shoes. Get Wealthy.
Complex and often unconcious, most of our behaviors and fears as adults, come straight from our childhood. This is pretty common knowledge, which means we shouldn't be surprised when we learn, that even if we have rosey childhoods, we are not excluded from the rule. Especially when it comes to …
What is Marketing?
Is the concept of marketing like the concept of ‘art’ - does its definition have any impact on its effectiveness? I suppose the answer depends on who you ask and what’s at stake in their response. Historically, Marketing has been all about transactions: creating and measuring critical exchanges of …