Ok, you've built your business with a great model, done rounds of customer research, honed in on your voice and created a beautiful brand or location you're super excited to share with the world. But now what? It's time to launch your new and improved brand! Essentially this breaks down to three …
Getting Your Launch Out The Door
Have you finished all your prep work? If you haven’t worked through the material in Unveiling Your Brand Refresh or Doing A Grand Opening definitely go check it out before moving onto the final two high-level laws for getting it done. We reviewed in detail the thinking-focused laws in the other …
Virtual Ways To Get New Customers To Your Event
We see you, Petpreneur... You've got a big event coming up (maybe at a larger conference or festival, or maybe of your own making) and you're TER-RIF-FIED. Why? That little voice of self-doubt is likely screaming right about now: What if it doesn't work? What if it doesn't sell? …
