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The 7 Virtues of Images that Sell
What's the Goal? Whether you're creating images yourself, hiring a pro, or even selecting stock shots, there is one primary reason to invest any time or money at all in photography for your brand and that reason is: to drive sales. The primary job of marketing is to modify the behavior of your …
Can We Talk About Your Pet Brand Photography?
So, I have avoided the topic of photography for quite a while in Working with Dog because, frankly, I am bias! I am was a commercial pet photographer for over a decade and many of our members come from the pet photography universe. However, the more I teach, write about, consult on and tangle with …