Here at Working with Dog, we are passionate about building dog brands. I mean, we're literally writing the book on it... We definitely believe this is the secret sauce that separates the great from the many. But branding can often be misconstrued as just 'a fancy logo' or 'pretty packaging' [which …
WRITING: Why Map
D.I.Y. Brand Guidelines
"A brand does not begin or end with a logo and a sweet set of fonts and colors. Your brand is your voice." - Natalia Martinez, the Labs & Co. Brand. Oh how I love this word. I love how it looks, how it sounds, what it means. I love how brands stir us. Inspire us. Most of all… I love …
